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“Spotify breaks into branded live events with an immersive experience for Tic Tac”
TicTac & Spotify
TicTac & Spotify
Laundry Service, New York
Tic Tac & Spotify created an immersive, multi-sensory music-driven experiences at historic L.A. - based venue The Mint over two nights. The first, with the theme “Vol 1: Sounds Refreshing,” featured by Ella Vos, followed by “Vol 2: Sounds Delicious” when Surfaces took the stage to perform. Two new Spotify playlists based on the event were created to engage the consumer.
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“The fan experience brings listeners offline and into an immersive world that embodies the essence of the Tic Tac brand”
Client: Tic Tac & Spotify //
Agency: 247 Laundry Service, New York//
Illustration: Stephen Bliss, New York &Fabio Barros, New York//
Production: Spotify & The Mint, Los Angeles